|
Jürg Siegenthaler was appointed Vice President Sales & Marketing in November 2011.
Juerg is responsible for overseeing and managing the strategic development of all commercial aspects of sales, distribution, marketing and communication for the brand.
The 51-year-old, began his career at Swissair, where he held a variety of positions over the course of 22 years, finally holding the post of General Manager from 1993 to 2002 in Izmir, Paris and Frankfurt. Prior to that, his international duties as Head of Sales & Marketing and as Station Manager took him to Gabon in central Africa, Spain, Russia, Turkey and France.
From 2002 he worked as Executive Vice President Sales & Marketing for Thiel Logistics AG in Luxembourg. Then, in 2005, he was appointed Senior Vice President Sales & Marketing for Kempinski Hotels & Resorts in Geneva. Born in Switzerland, J. Siegenthaler completed an MBA in International Business and a Master of Science (MSc) in Transcultural Management in St. Gallen.
|